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The Euphoria star will be featured in the campaign introducing the new floral, woody fragrance.
January 4, 2023
By: Lianna Albrizio
Associate Editor
Armani Beauty has tapped actress and producer Sydney Sweeney as the new face of My Way fragrances. Sweeney will be featured in the new My Way campaign introducing the new fragrance, on January 30. “When I choose a new testimonial, I like to observe their personality, which is vital for communicating a message and creating a following,” said Giorgio Armani of the selection process. “I was immediately struck by Sydney’s energy and fresh attitude, which show in her open, genuin...
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